Press ReleaseThursday, March 9, 2023Contact:  Danuta Pfeiffer 541-998-8141FOR IMMEDIATE RELEASEPfeiffer Winery and Vineyards to Close after 40 Years of OperationRobin and Danuta Pfeiffer, receive Lifetime Achievement Award Junction City, Oregon—Pfeiffer Winery and Vineyards, one of the oldest and most revered vineyards in the South Willamette Valley, announces that it will be closing its doors on May 1, after a final estate sale the end of April.Robin Pfeiffer established the 70-acre vineyard on the family farm in 1984, and he is considered one of Oregon’s grape growing pioneers. Over the years, Robin and his wife, Danuta, expanded the vineyard into a winery and hospitality center, offering non-distributed, small lot wines that were widely sought and highly esteemed.The Pfeiffers recently sold their vineyard property to King Estate, a longtime friend in the Oregon grape growing story. While they continue to live in their home on the property, the Pfeiffers are refocusing their energies to traveling and spending more time with friends and family. Danuta plans to continue writing her highly acclaimed books, while Robin will pursue his passion for community service.Throughout their four decades of operation, the Pfeiffer’s gained a reputation as community leaders and activists. Their 2006 pinot noir was served at a pre-inaugural dinner for President Barack Obama. Their contributions were recognized in February by the Oregon wine industry with the Lifetime Achievement Award for their success, leadership and longevity.The winery will officially close its doors on May 1, 2023, but will continue to operate the downtown Eugene tasting room at 5th St. Market Alley serving their remaining inventory. The Pfeiffer’s are deeply grateful to their loyal customers and community for their support throughout the years, and are excited for the next chapter in their lives.Robin and Danuta Pfeiffer are available for interviews to discuss their journey and the decision to close the winery. For media inquiries or to schedule an interview, please contact the Pfeiffer’s at 541-998-8141 or                                                            # # # 

Dear Pfeiffer Friends; For almost 40 years, we have planted, cultivated, and harvested some of the finest grapes to make some of the finest small lot wines in Oregon.  During this time, we have seen our wines celebrated around the world by presidents and prime ministers, friends and neighbors and heard our winery referred to as “The Gem of the South Willamette Valley.” 

We have made life-long friendships “living the dream,” and while the work has been exhaustive and hard, it has also been creative and fulfilling.  But the time has come for a change of pace for us.  We want to enjoy a retirement still enjoying friends and wine, but without the daily responsibilities of tending a vineyard and running a winery. 

Therefore, this bitter-sweet announcement:

We have sold Pfeiffer Winery and Vineyards to King Estate.  They have partnered with us in so many ways over the past 30 years making award-winning wines from our grapes.  We feel a deep kinship with King Estate and believe the stewardship of the land is in good hands.  It will be lovely to watch how this lovely property will grow under their guidance.  We will continue to live on the land in our home enjoying our relationships with our many friends. 

With heartfelt gratitude to all of you for your friendship and loyalty, we would like to give you a head-start to acquire our remaining inventory.  Now through the holidays and into the spring, keep an eye out for our specials and stock up on your favorite Pfeiffer wines.  

We look forward to celebrating the future with you! 

Warmly, Robin and Danuta Pfeiffer

At Long Last

Lower Long Tom declared Oregon’s 22 AVA


By Sophia McDonald

When Dieter Boehm first visited the Willamette Valley in the 1970s, he noticed striking similarities with some of Germany’s top winegrowing regions. He, of course, wasn’t the only person postulating that Oregon could grow world-class Pinot Noir at the time. The difference was his location, in the rolling hills just outside Eugene. Click headline to read more…

Danuta Pfeiffer on Podcast 'Expanded Reality'

Pfeiffer's Downtown Eugene Tasting Room included in Conde Nast 12 Best Places to travel in June

Pfeiffer Winery. Eugene was named one of the 12 Best Places to Travel in
June by Conde´ Nast Traveller. Pfeiffer Winery’s Downtown Tasting Room was listed alongside other 5th Street Market neighbors and Eugene highlights. 

Pfeiffer Winery announces exciting new policy: Better not Bigger

Thanks to your continued support of Pfeiffer Winery and Vineyards through the past couple of difficult years, we have managed to support a dozen families in our neighborhood with good paying jobs. In doing so, we are rededicating ourselves and our business to ensuring your experience, and the wine we produce for you, is at the forefront of everything we do.Every day, we hear stories about businesses expanding, trying to be everything to everyone; and frankly, in most cases, failing to deliver. Bigger is not always better! As an exclusive, high-end, small production winery that does not distribute, we understand that our success is bound directly to your expectations. For that reason, we are embracing a new philosophy at Pfeiffer Winery and Vineyards–Better Not Bigger.

2015 Robin’s Romance Blue Dot Reserve Pinot Noir: Platinum Award and score of 95 pointsTEXSOM International Wine Awards

2016 Blue Dot Reserve Pinot Noir Double Gold Medal and score of 94 points 2021 San Diego International Wine & Spirits Challange2019 Pinot Gris Gold Medal 2021 San Diego International Wine & Spirits Challange2019 Black Eye Chardonnay Gold Medal 2021 San Diego International Wine & Spirits Challange

Libertas, the first book of the Pocket Full of Seeds trilogy, released by Danuta Pfeiffer

Danuta Pfeiffer, owner of Pfeiffer Winery, released her second book titled
“Libertas.” This is the first book of a Trilogy and tells a love story rising from the despair of
slavery. Fredericka is the daughter of a White plantation owner and his Black house slave.
Horace is a literate slave-companion to the son of a New York hotel baron.

Pfeiffer Winery's Downtown Grand Opening

Pfeiffer Winery is stepping it up and coming downtown! After 40 years
of operating exclusively at their vineyard and tasting room in Junction City, they are opening a downtown tasting room at the 5th Street Market Alley.

Owners Robin and Danuta Pfeiffer say they are thrilled to collaborate with the Brian Obie and his 5th Street expansion project. “The Market Alley is a magical space,” Danuta Pfeiffer says, “And we can’t wait to see our friends downtown and share a glass of wine.”